Lemonade, Inc. insider Timothy E. Bixby reported the sale of 73,000 shares of Lemonade common stock on July 7, 2026, according to a Form 4 filed July 9. The transaction was reported as an insider sale of common stock, transaction code “S,” at a weighted average price of $79.18 per share. Based on the weighted average price, the sale generated approximately $5.78 million in gross proceeds before any commissions, taxes, or other costs. The filing notes that the shares were sold in multiple transactions at prices ranging from $76.03 to $81.13 per share, rather than in a single block at one fixed price. The sale was made pursuant to a Rule 10b5-1 trading plan adopted by Bixby on March 13, 2026. Such plans allow insiders to establish prearranged trading instructions at a time when they are not in possession of material nonpublic information, providing a structured framework for future stock sales. The filing does not provide, in the excerpt available, Bixby’s beneficial ownership after the transaction. It also includes the standard undertaking that Bixby will provide detailed information about the number of shares sold at each price within the reported range upon request by Lemonade, its security holders, or SEC staff.