Klaviyo, Inc. reported an insider sale by Amanda Whalen involving the company’s Series A Common Stock. The Form 4, filed July 17, 2026, covers a transaction dated July 16, 2026. Whalen sold 14,000 shares of Klaviyo Series A Common Stock at a weighted average price of $17.75 per share. The sale was reported as an open-market sale transaction, commonly reflected on Form 4 with transaction code “S,” and represented approximate gross proceeds of $248,500 before any commissions, fees, or taxes. The filing notes that the shares were sold in multiple transactions at prices ranging from $17.43 to $18.05 per share. Because the reported price is a weighted average, Whalen undertook to provide detailed per-price transaction information to Klaviyo, any Klaviyo security holder, or SEC staff upon request. The transaction was executed under a Rule 10b5-1 trading plan adopted by Whalen on August 21, 2025. Such plans allow insiders to arrange future stock trades under preset instructions, generally intended to reduce concerns that trades are being made based on material nonpublic information. After the reported sale, Whalen’s reported ownership consisted of 59,302 shares of Klaviyo Series A Common Stock, plus 551,618 unvested restricted stock units and 227,272 unvested performance stock units awarded under Klaviyo’s 2023 Stock Option and Incentive Plan. Each RSU and PSU represents a contingent right to receive one share of Series A Common Stock upon vesting and settlement. The filing was signed on Whalen’s behalf by Landon Edmond as attorney-in-fact.
Stock detail
Klaviyo (KVYO) stock price, chart, and key data
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Stock detail
Klaviyo
KVYO · XNYS
-$1.97 (-12.08%) past day
$14.34
Overnight $14.15 (-1.32%)
Key metrics
Financials
Quarterly revenue, profitability, and balance-sheet snapshot
Day range
$15.46 - $16.64
Close price
$15.67
Market cap
$4.7B
P/E ratio
-478
About the company
Klaviyo Inc
Klaviyo is an international SaaS technology company headquartered in Boston, Massachusetts, that provides an omnichannel, customer relationship management platform with agentic AI features. The platform is used by B2C brands for email marketing, SMS marketing, WhatsApp business management, mobile push notifications, and social media marketing, as well as customer service automation and data management. A majority of the approximately 196,000 merchants who use Klaviyo's software are e-commerce sellers who host their offerings on Shopify, Woocommerce and Prestashop.
Analyst rating summary
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Mean target
$29.13
18
Buy
/ 18
Recent calls
07/16/2026
Cantor Fitzgerald
Matthew VanVliet
Buy · Price target $28.00
07/14/2026
Truist Financial
Matthew Niknam
Buy
07/13/2026
Needham
Scott Berg
Buy · Price target $30.00
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